Building Brands. By Design.

We help businesses build better brands through intentionality, strategic thinking and inspired design.

Wellspring Lutheran Services
Goodwill of Southwestern Michigan
Harmony Beef
Brickfire Bakery
Canada Smoked Fish Co


More Work


We Are Experts

What’s the point of doing something if you don’t do it well? We strive to be the best we can be at what we do and pass the benefit of that expertise on to our clients. Everything we do comes from the perspective of empathy, curiosity and creativity.


Get to Know Us

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    Are you using live chat to increase conversions and satisfy users on your website? Learn more with this helpful graphic from @SiteProNews #NKnow…


    We're excited to announce the launch of an updated brand identity and new website for Kalamazoo Anesthesiology and KA Pain Consultants. Learn more about this incredible organization at #NKDesign #Branding #WebDesign #Kalamazoo


    We're a proud sponsor of @kzoosmweek this year! You won't want to miss NK's Kito Jumanne-Marshall and her keynote on "Fairy Tale Branding: Make Brands, Not Make Believe." Registration ends tomorrow, so don't wait: #TeamNK #KZOOSMWEEK…
    We’re MIXing it up and gettin’ in the weeds at #mixdesignday at @windandjames
    A few sparks of inspiration from the @frenchpaperco exhibit hosted by @stuffed_brain at Art Hop this weekend. #Kalamazoo #ArtHop ⚡️
    Another NK Mystery Day in the books! We put the pedal to the metal, racing real supercars around Michigan International Speedway. Insanity. #xtremexperience #teamNK
    Guess who? Our very own Nate turns 30 today! Have a great dang day!
    NK enjoyed a visit from a very special guest – Vigo Harrison Smith! He was a little sleepy, but the jeans are on point. #TeamNK #👶
    A shoot with the @kalamazoowings is the perfect way to cool down on a hot summer day. #NKdesign #Itstartshere